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It's why the network has in recent years sold episodes of the show in the syndication market, he said. ‘Dateline’ is in every place a consumer can find it.” “You don't really attract an audience like you did in the old days,” Corvo said.

They lend themselves to delayed viewing in a way most news programs don't, and the Peacock channel will need material. Not everything “Dateline NBC” does is true crime the show has done hours on the Capitol riot, COVID-19 vaccine development and the George Floyd case in the past year.īut crime stories are the central focus. “Dateline” has interesting inside looks at how the police and prosecutors reacted as the story unfolds, and they would likely not make it if the show was tightly edited into one episode, he said. “The story itself almost demands all of the time we are giving it because of all of the twists and turns,” he said. Slepian, who calls Randolph the “Joe Exotica of true crime” and hypes the “The Widower” as “'Tiger King' meets ‘Jinx’ meets ‘In Cold Blood,’" vouches for its ability to hold the audience's attention. The risk, however, comes in following a trend and making a story longer than the material merits.

HBO's “The Jinx” and Netflix's “Making of a Murderer” and several podcasts have illustrated the appeal of immersive crime stories that go beyond the one- or two-hour format of network newsmagazines. He kept following, and filming, the case until there was a recent resolution, said Liz Cole, the show's executive producer. “Dateline NBC” producer Dan Slepian was embedding with Las Vegas police in 2008 when Thomas Randolph was arrested for murder. “The Widower" is actually 12 years in the making. We're not all watching one event at the same time like we did when we grew up.” “We're trying to go where the viewers are going,” said David Corvo, the show's senior executive producer, “and you have to do that.